April 14, 2009

Detroit Papers to Test New eBook Reader

Plastic Logic announced that it is partnering with the Detroit Free Press and The Detroit News to test a thin, lightweight ebook reader to deliver the papers’ electronic content to users. The reader is about the size of an 8.5" x 11" pad of paper and weighs less than a print magazine.

The companies plan to test 100 readers this summer. If the test is successful, the reader should be in the market in early 2010. At that time, subscribers of the Detroit papers can purchase or lease a reader as an alternative to paper delivery. "You could see 20- to 30,000 of these devices in a short period of time," said David Hunke, Free Press publisher and chief executive of the partnership. There was no word on how much the reader would cost to buy or lease.

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