April 2, 2009

Does Tweeting at Work Make You More Productive?

Here is one to tell your boss next time you are tweeting on Twitter or friending someone on Facebook while at work:

According to a study of 300 workers conducted by the University of Melbourne, Australia, those who surf the Internet for personal reasons during office hours are about 9% more productive than those who do not.

Brent Coker, of the University’s department of management and marketing, said "workplace Internet leisure browsing," helped to sharpened workers' concentration.

"People need to zone out for a bit to get back their concentration," Coker explained on the university’s website. "Short and unobtrusive breaks, such as a quick surf of the Internet, enables the mind to rest itself, leading to a higher total net concentration for a day’s work, and as a result, increased productivity."

Among the most popular workplace browsing activities are searching for information about products, reading online news sites, playing online games and watching videos on YouTube.

[via wired.com]

1 comment:

Maria said...

Surfing the Internet is one of the best parts of my job. It's how I learn many new things now.